what are reasons for purchasing luxury fashion decision
Exceptional quality
For special occasion as treatment to yourself
Meets my high class lifes
I want to emulate high class status
Self celebritsing( creating popularity around myself)
I like exclusive items
Others
How often do you buy luxury items during the past years?
Weekly
Monthly
Between 2 and 3 months
Twice in a year
Never
What factors influence your luxury purchase decision on social media?
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Brand identities
Celebrity choice
Fashion trend
How do you usually get money on luxury shopping?
From my own salary
from my parents
From my husbands/wives/boyfriends/girlfriends
Receiving luxury items as a present from my families or partners
On average, how much did you buy luxury clothing during the past year?
£0-£800
£801-£1500
£1501-£2200
£2000-£2700
above£2700
Are you following any luxury brands on social media?
Did you buy any luxury clothing on social media during the past year