Which one is your first choice of transportation use in daily?
private car
public transportation like bus or tube
What is your occupation?
student
office worker
individual household
freelancer
other
How many times do you take public transportation in a week?
Do you often use mobile phones in other ways instead of basic functions (call/text)?
Have you heard about the NFC mobile technology?
Will you find incentive by using mobile phone to take public transportation with rewards?
What will attract you to take public transportation?
concerned about air pollution
rewards offered by using it
curious about new technology
encouragement by government
celebrity charm
other
What kind of shops do you consider as an attractive reward by taking public transportation?
restaurant
clothing
cinema
dessert
supermarket
other
How do you often get the information of a new product releasing?
network media
magazines and newspapers
TV adversing
introduced by friends
other
In general, which kind of preferential do you prefer?
flash sale
credits accumulate
lottery
discout