时尚网络红人对消费者行为的影响

谢谢你的爱 哈哈哈哈哈
您的性别(What is your gender?)
女生啦(Female)
汉子啦(Male)
您的年龄 (What is your age?)
未满18岁
18~26
27~35
36及以上
您的国籍(Nationality)
    ____________
您通过以下哪些渠道获取最新的秀场和潮流资讯
(What source do you most use to gather information about the latest fashion news and trends?)
纸媒 (时尚杂志)Printed press (e.g., fashion magazines)
TV
网络 (脸书,各类网站)Online sources (e.g., FB, websites)
家人/朋友以及身边人的资讯 (Family/friends opinions and recommendations)
自己独立获取(购物经验等)(Personal observations (e.g., shopping experience)
我对时尚潮流资讯不感兴趣(I am not interested in fashion news or trends)
其他方式
以下哪三个网络渠道对你购物决策的影响最大
(Which of the online services have the highest influence on your purchasing decisions? )
品牌官网(Official brands' websites)
博客/微博(Blogs/Weibo)
人人/脸书 (RenRen/FB)
Instagram
微信 (WeChat)
网络杂志 (Online magazines)
部落阁/论坛/QQ群(Forums/Groups/QQ Group)
零售网商(淘宝)(Retail websites)
资讯网站(海报网,Yoka时尚)(News websites)
Twitter
其他
你关注时尚类网络红人信息的频率(How often do you visit blogs?)
每天无时无刻 (Every day)
一周关注个好几次(Couple times a week)
一周一次 (Once a week)
一个月好几次 (Couple times a month)
一个月一次或者低于一次 (Once a month or less)
从不关注 (Never)
你有在社交媒体上关注这些时尚类网络红人吗
(Do you follow bloggers on social media channels?)
人人/脸书(RenRen/ FB)
Instagram
Twitter
Pinterest
Google+
微博(Weibo)
微信 (WeChat)
我没关注他们 (No, I don't follow bloggers)
其他渠道
你关注的更多是国内的还是外国的时尚网络红人
(Do you prefer to follow national or foreign bloggers?)
国内的(National)
本国博主(Foreign)
没特别偏好 (No preference)
你对一下哪类时尚网络红人的资讯更感兴趣 
(What is your level of interest in the following types of blogs?)
时尚类 ★ ★ ★ ★
美妆类 ★ ★ ★ ★
美食类 ★ ★ ★ ★
运动类 ★ ★ ★ ★
旅游类 ★ ★ ★ ★
摄影类 ★ ★ ★ ★
促使你关注这些时尚网络红人的原因(最多选择两项)
(What are your most important reasons to follow fashion bloggers?)
造型搭配(Style advices and inspirations)
购物建议(Recommendations on what to buy and where)
时尚秀场资讯(Information about fashion events and shows)
生活方式(美食,旅游)(Advices on general lifestyle)
品牌资讯以及潮流趋势( Information about new interesting trends and brands)
网络红人的私人生活(Interest in bloggers' personal life and experiences)
其他
这些时尚网络红人对于你的消费决策影响有多大
(How would you rank the influence of bloggers on your purchasing decisions?)
由低到高 ★ ★ ★ ★
你点击由时尚网络红人发布的品牌链接的频率
(How often do you click on the website links of the brands or stores recommended by bloggers?)
由低到高 ★ ★ ★ ★
你有购买过这些时尚网络红人推荐的产品吗
(Have you ever purchased a product only because it was recommended by a blogger?)
有(Yes)
没有(No)
你对于时尚网络红人推荐产品的信任度有多高
(How would you rank your level of trust towards the bloggers' recommendations and opinions?)
由低到高 ★ ★ ★ ★
你对于这些时尚网络红人的关注点打分(由低到高)
(How important are the following features of the blog?)
网络红人的名声(Famous blogger's name) ★ ★ ★ ★
网络红人的人气(Number of followers) ★ ★ ★ ★
内容的丰富性(Variety of content) ★ ★ ★ ★
丰富的奢侈品牌资讯(High number of luxury brands' products) ★ ★ ★ ★
有艺术感或创造性的图片(Creative and artistic pictures) ★ ★ ★ ★
幽默有趣的内容(Sense of humour) ★ ★ ★ ★
提供的购物建议(Recommendations on what to buy ) ★ ★ ★ ★
生活方式的建议(Lifestyle advices) ★ ★ ★ ★
造型搭配灵感(Style inspirations) ★ ★ ★ ★
专业的资讯和建议(Professional and expert advices) ★ ★ ★ ★
请写出三个你最爱的时尚网络红人?(Please name your favourite bloggers)
    ____________

16题 | 被引用6次

使用此模板创建