Organic Foods Questionnaire

Are you Male or Female?

Would you be willing to pay a premium for organic products? 

If pricing were equivalent, would you prefer to shop at an organic grocery store (i.e. Whole Foods) or a regular grocery?      

Where is the first place you would go in a grocery store to find organic foods?

Would you consider “healthy” to be a synonym for organic? 

Would you say that you trust organic products more and that the producers of organic foods
 have your best interest at heart? 

When eating out, do you prefer places that use organic products or have an organic section of
 their menu? 

If you eat organic foods, who would you say influenced you to do so?

When purchasing organic, are you doing it for you or somebody else?

Does the community in which you live, your government officials and local celebrities support the organic movement?

Do you eat organic foods more for your own benefit (i.e. healthier, better taste) or for the benefit of others (i.e. the environment, local farmers)?

In your community, are you exposed to organic options or are they something you have to seek
out and go out of your way to get?

Are there certain organic foods that you see or purchase at a grocery store that isn't specifically a health conscious/organic store (i.e. regular grocery store)?

Rank the following groups in terms of the likelihood they’d purchase organic food, with 1 being “most likely” and 6 being “least likely”. 

Give the top three words that come to mind when you hear the word organic.

What do you know about how organic foods differ from non-organic foods?  Does what you
 know or think you know make you want to purchase more organic foods?