Your age is
16-25
25-40
40-55
over 55
Your monthly income is
Under ￥1000
￥1000—￥1500
￥1500—￥2500
￥2500—￥3000
Over ￥3000
The frequency you use the cosmetics is
The cost you buy the cosmetics of each month
Under￥50
￥50—￥100
￥100—￥200
Over￥200元
What types of cosmetics do you often buy
Skin care
Makeup
Facial mask
Others
What the most important factors do you consider when you go to buy cosmetics
Functions
Price
Brand
Packing
Others
When did you start to use cosmetics
Before 20
20—25
25—30
Over 30
Do you Satisfied on your skin condition
Satisfied
Dissatisfied
Just so
Very bad
What is the main affecting of the cosmetic you using now
keep wetting
Whitening
Remove freckle
Remove acne
Others
What's the main problem of your skin
Dry
Dim and dark
A pouch and black rim of the eye
With acne
With wrinkles
loose skin
Others
Do you know there are cosmetic shops around the school
yes, I have consumed, feel pretty good
yes, I never consumed; don't have the product for my age.
yes, I never consumed, be afraid of buying fake and shoddy products
never heard that
What are the channels you purchase the cosmetics
Malls counters
Cosmetics store
Online
Supermarket
What do you think the main question exists in the market
High price
Fake and inferior products
False propagandas
After-sale service
Others
If there is a cosmetics shop near the school, will you go to do some shopping
Yes
Maybe, depend on the degree of store’s specialization
Maybe, depend on the price
No
what aspects do you think reflect the degree of professionalism of the cosmetics store
the types of goods and brands are relatively complete
size of the store
professional skills of sale staffs
reliable supply of goods
after-sale service
What kind of cosmetic franchise store can attract you most
brand complete
commodity has regular supply
compared to other businesses has price advantage
member related benefits
Which country's cosmetic brand do you generally choose
China
Japan and South Korea
Europe and America
uncertainty
What kind of cosmetics do you purchase frequently
facial cleanser
exfoliator
emollient water
lotion /face cream
eye cream
facial mask G. other
What influence does service attitude have to you
If there is no one offering service, I will leave directly
Warm attitude will urge me to buy goods.
Don't like active promotion.If there is a need,I will inquire.
no effect
If do you expect there is a certain professional cosmetics store around the school
yes,very much
a bit of expection
indifference