Skincare Market Questionnaire(护肤品市场问卷调查)

调查的目的:通过对各种不同职业、性别、年龄的护肤品的调查,使我们了解护肤品的主要消费群体,以及适用群体。

您的用心回答,是我们不懈的追求。heart

What is your gender?(您的性别是?)
Male(男)
Female(女)
What is your occupation?(您现在的职业是?)
White collar(白领)
.Student(学生)
Staff(公司职员)
Teacher(教师)
.Free occupation(自由职业)
How old are you?(您的年龄是?)
Below 20(20以下)
20-25
25-30
30-35
More than40(40以上)
What is your skin type?(请问您的肌肤类型是什么?)
Oily skin(油性肌肤)
Dry skin(干性肌肤)
Hybrid partial dry skin(混合型偏干性肌肤)
Hybrid partial oily skin混合型偏油性肌肤
Other types(其他)
 Domestic brand or foreign brand, which do you prefer?(您个人认为国内品牌和国外品牌,哪种你更认可?)
China(中国)
Europe and America(欧美)
Japan and Korea(日韩)
Other countries(其他)
What the price you can accept?(您能接受的护肤品价格?)
Under 200RMB(200元以下)
200-500
500-1000
More than 1000RMB(1000元以上)
What do you think about the total cost of skin care products?(您平时考虑在护肤品的花销占总花销的多少?)
Under5%(5%以下)
5%-10%
10%-15%
10%-20%
Over 20%(20%以上)

What are the most important functions you consider?*( 多选 ,您购买护肤品时的首要功能需求是什么?)

Whitening and Brightening complexion(美白提亮肤色)
Moisture(补水保湿)
Isolation and radiation(隔离防辐射)
Others(其他)

What are your first consideration when buying and selecting the skincare products?*( 多选 ,您在购买和选择护肤品的首要考虑的是?)

Brand(品牌)
Function(产品功能)
Quality(产品品质)
Price(价格)
Service(商家服务)
Outside packaging(款式包装)
Ever used(曾经用过)
Friends recommend(朋友推荐)

What channels do you usually choose to know the skin care products?*( 多选 ,您平时选择何种渠道了解护肤品)

TV commercial(电视广告)
Internet(网络)
Fashion magazine(时尚杂志)
Professional makeup artist (专业化妆师咨询)
Friends’ introduction(朋友介绍)

Which brands are you usually used?(您常用的护肤品的品牌是?)

    ____________

What is your hope about the problem of the new skincare products?(您希望以后研发出的护肤产品所针对的问题是?)

    ____________

12题 | 被引用3次

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