Dear Mr. /Ms.Thank you for yourparticipation in the survey of social media having an effect on customerloyalty in hotel industry. The information you provide will be used to studythe impact of social media channel (Wechat & Weibo) on customer loyalty inhospitality industry. Thanking you again for the time you spent on completingthis questionnaire.
Please select your gender.
请选择你的性别：
□ Male 男士
□ Female 女士
Please select your age group.
请选择你的年龄段：
□ 20-25
□ 26-30
□ 31-35
□ 36-40
□ 41-45
□ 56-50
□ 51-55
Please select the hours you spent online using social media channels Weibo & Wechat.
请选择你在线使用社会媒体渠道微博、微信的时间：
□ 1-3 hours 1-3 小时
□ 4-7 hours 4-7小时
□ 8-12 hours 8-12小时
□ More than 12 hours 多于12小时
To what extent do you think that social media and hospitality industry together can assist customer loyalty and satisfaction?
你认为社会媒体和酒店行业多大程度结合能够有助于顾客的忠诚度和满意度？
□ 1-3
□ 4-7
□ 8-10
How did you first learn of the Yuda Palace Hotel Zhengzhou？
你第一次是如何了解到郑州裕达国贸酒店的？
□ Social Media 社会媒体
□ Travel Agency 旅行社
□ TV, Radio, Newspaper, Magazines, Internet articles
电视、广播、报纸、杂志、网络新闻
□ Friends, Family, Acquaintances 朋友、家人、熟人
□ Others 其他
What social media channels do you often use to access the Yuda Palace Hotel Zhengzhou? 你经常通过那种社会媒体渠道了解郑州裕达国贸酒店？
□ Wechat 微信
□ Weibo 微博
□ Both 两者都有
How are you linked to Yuda Palace Hotel Zhengzhou?
你跟郑州裕达国贸酒店有什么联系？
□ Customer 顾客
□ Non-Customer 非顾客
□ Visitor 访客
How often do you check the Yuda Palace Hotel's social platforms using Weibo and Wechat?
你是否经常通过微博和微信查看裕达国贸酒店社会平台？
□ Daily 每天
□ Few times a week 每周几次
□ Weekly 每周一次
□ Monthly 每月一次
□ Rarely 很少
□ Never 几乎不
Do you think that use of these channels can enhance the assistance in accessing the Yuda Palace Hotel Zhengzhou?
你认为使用这些渠道是否有助于协助接触裕达国贸酒店？
□ Strongly Agree 强烈同意
□ Agree 同意
□ Neutral 中立
□ Disagree 不同意
□ Strongly Disagree 强烈不同意
Does these channels provide you information on promotion campaigns about the Yuda Palace Hotel?
这些渠道是否给你提供了关于裕达国贸酒店促销活动的信息？
□ Yes 是
□ No 不是
Do you obtain information and updates about the Yuda Palace Hotel through Wechat/Weibo?
你是否通过微信、微博获得和更新关于裕达国贸酒店的信息？
□ Yes 是
□ No 不是
Do you provide feedbacks on the Yuda Palace Hotel social media platforms through Wechat/Weibo ?
你是否通过微信、微博想裕达国贸酒店社会媒体平台提供反馈信息？
□ Yes 是
□ No 不是
Does the hotel respond to the feedback in time through Wechat/Weibo?
酒店是否及时通过微信、微博回应你的反馈信息？
□ Yes 是
□ No 不是
Do you agree that by using Wechat/Weibo will benefit the hotel to improve the customer satisfaction and loyalty?
你是否赞成使用微信、微博将有益于酒店提高顾客的满意度和忠诚度？
□ Strongly Agree 强烈同意
□ Agree 同意
□ Neutral 中立
□ Disagree 不同意
□ Strongly Disagree 强烈不同意
Do you agree that by using Wechat/Weibo, will help increase the customer interaction with Yuda-Palace Hotel?