What is your name? 请填写姓名。
What is your profession? 请填写职业。
How long will you be staying in Shanghai? 您会留在上海多久？
How long have you been in Shanghai? 您留在上海多久了？
What is your purpose for this visit to Shanghai? 您来上海的目的有哪些？
What do you hope to achieve during your time in Shanghai? 您希望这次来到上海能达到那些目标？
Immersing in local culture 融入本土文化
Meet new people 交新友
Explore new places 探索新地方
Step out of your comfort zone 踏出舒适区域
Expand your career 发展事业
Leisure 休闲旅游
Others 其他
During your time in Shanghai, what are some of the places you have been to that you find culturally meaningful? 请列出您在上海的这段时间里所去过富有文化的地方。
Do you find it difficult to identify and filter culturally rich places? 您寻找这些富有文化的地方时，会不会觉得很麻烦？
Do you prefer to choose your own places of interests and activities when planning your trip? 您在计划旅行时，会更愿意选择自己感兴趣的地方和活动吗？
Is it time consuming to research and plan what to do and where to go? 您是否觉得研究以及计划旅行流程会很耗时？
Are you using any existing tools to help you save time in planning? 您目前是否使用任何工具来帮助您节省时间计划旅游流程？
Do you wish to use planning tools such as tragedy to save time on planning your itinerary? 您是否愿意使用旅程计划APP节省时间？
Do you want to learn about local lifestyle? 您想认识上海的风土人情吗？
Would you like someone to introduce you to the local lifestyle? 您希望能有个人介绍给您上海的风土人情吗？
Would you like having a foreigner or local guide? 您希望是有个外国还是本地的导游呢？
Foreigner, why? 外国，为什么？
Local, why? 本地，为什么？
Are you willing to pay for a guide who can bring you to culturally rich hidden gems according to your preference and introduce you to the local lifestyle? 如果有个导游能根据您的选择，带您到富有文化意义的小巷以及介绍上海的风土人情，您是否愿意付钱呢？
Yes, how much? 愿意，多少？
No, why? 不愿意，为什么？
Would you be willing to pay for higher quality guides? 如果导游质量高，您愿意付出更多钱吗？
Yes, how much? 愿意，会付出多少？
No, why? 不愿意，为什么？
When visiting the places you have mentioned earlier, do you find it difficult to understand the local cultural context?您参观问卷前面所提到的景点时，您是否会发现很难理解当地的文化背景吗？
Is it due to language barrier? 是语言障碍造成的吗？
Yes 是
No, are there any other reasons? 不是，有其他理由吗？
Have you ever violated a cultural taboo by accident? 你是否有不要小心违背过文化禁忌？
Do you know of any existing travel sites or applications? 您是否知道一些现有的旅游网站或app吗？
Yes, please list some. 知道，有哪些？
No 不知道
On a scale of 1-5, rate the effectiveness of the following marketing strategies. 按照1-5的等级评估以下营销策略的有效性。
Viral Marketing 病毒式营销
Word of mouth 口碑
Social Media 社交媒体
Offline to Online Marketing离线到在线营销
Key Opinion Leader Marketing重要意见领袖营销
Would you download a mobile app to help you plan an itinerary to visit hidden culture gems? 你会下载一个移动应用程序来帮助你计划专门游览文化小巷的旅游行程吗？
Are you willing to use a web app to help you plan an itinerary to visit hidden culture gems? 您会使用网络应用程序来帮助您计划专门游览文化小巷的行程吗？