关于梦龙冰淇淋的品牌认知及客户满意度调查(Perceivednbsp;qualitynbsp;andnbsp;customernbsp;satisfactionnbsp;surveynbsp;onnbsp;Magnum.)

Thankyoufortakingafewminutestoparticipateinthisquiz,let'sgetstartedrightnow!感谢您能抽出几分钟时间来参加本次答题,现在我们就马上开始吧!
Your gender. (性别)
male
female
Your age. (年龄)
    ____________
Have you ever heard the brand of Magnum ice-cream?(你听说过梦龙冰淇凌这个品牌么)
yes
no
Have you ever bought Magnum ice-cream?(你购买过梦龙冰淇凌么)
yes
no
Are you satisfied with this brand?(你对该品牌的满意程度)
选项1 ★ ★ ★ ★ ★
You think Magnum is very different from other brands.(你认为该品牌与其他品牌的差异性很大)
选项1 ★ ★ ★ ★ ★
Magnum has great market penetration in the market.(该品牌在市场拥有很大的市场渗透率)
选项1 ★ ★ ★ ★ ★
Magnum respects the consumer's ideas.(该产品尊重消费者的想法)
选项1 ★ ★ ★ ★ ★
Magnum has won the reputation and recognition of consumers.(该产品获得消费者的口碑及认可)
选项1 ★ ★ ★ ★ ★
Did you know that the original ingredients of Magnum ice cream sold in China are different from those in foreign countries?(你是否知道在中国销售的梦龙冰淇凌的原配料与外国的不同)
yes
no
What do you think of the "doublestandard" of the raw materials of Magnum ice-cream?(你如何看待梦龙冰淇凌的原材料“双标”这一行为)
反对
赞同
无所谓
Do you think the double-standard behavior of Magnum Ice Cream will affect your purchase intention?(你认为梦龙冰淇凌的双标行为是否会影响你的购买意愿)
Yes
No

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