2024年萍乡市Consumer Purchase Decision Process Survey

Thank you for participating in this survey on consumer purchase decision process.
Which of the following factors influence your purchase decision the most?
Price
Quality
Brand
Social influence
What is your primary motivation for making a purchase?
Need
Desire
Recommendation
Influence
How likely are you to remain loyal to a brand?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
Which marketing strategy is most effective in influencing your purchase decision?
Discounts and promotions
Product demonstrations
Celebrity endorsements
Social media advertising
How important is social influence in your purchase decision?
Very important
Somewhat important
Neutral
Not very important
Not important at all
Which factor is most likely to influence your purchase decision?
Price
Quality
Brand reputation
Recommendations from friends/family
How often do you consider the brand when making a purchase?
Always
Most of the time
Sometimes
Rarely
Never
Which marketing channel do you find most influential in your purchase decision?
Television
Online advertisements
Social media
Word-of-mouth
How likely are you to try a new brand?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
How important is brand reputation in your purchase decision?
Very important
Somewhat important
Neutral
Not very important
Not important at all
Which of the following factors influence your purchase decision? (Select all that apply)
Price
Quality
Brand
Social influence
What are your primary motivations for making a purchase? (Select all that apply)
Need
Desire
Recommendation
Influence
Which marketing strategies are effective in influencing your purchase decision? (Select all that apply)
Discounts and promotions
Product demonstrations
Celebrity endorsements
Social media advertising
Which factors are likely to influence your purchase decision? (Select all that apply)
Price
Quality
Brand reputation
Recommendations from friends/family
Which marketing channels do you find influential in your purchase decision? (Select all that apply)
Television
Online advertisements
Social media
Word-of-mouth

15题 | 被引用0次

模板修改
使用此模板创建