Questionnaire on ICH Meaning-Making in Hangzhou Qiaoxi Historic and Cultural District

Dear Sir or Madam,Hello! This questionnaire explores how visitors understand the meaning of intangible cultural heritage (ICH) in Qiaoxi Historic and Cultural District. In this questionnaire, ICH-related content mainly refers to traditional handicrafts displayed or practiced in Qiaoxi, together with the objects, production processes, patterns, stories, demonstrations and hands-on activities used to present these crafts. The questionnaire is anonymous. The data will be used solely for academic research, with no commercial use. There are no right or wrong answers. Please answer based on your actual experience during this visit to Qiaoxi Historic and Cultural District.
*1. Surveyor's Name
*2. Survey Site
*3. Questionnaire No.
*4. Are you aged 18 or over?
*5. Have you viewed or experienced traditional handicrafts in Qiaoxi through displays, explanations or hands-on making activities?
*6. Where have you encountered ICH-related content during this visit? [Select all that apply]
ICH displays or activity sites in public spaces, such as streets, lanes or the canal waterfront
ICH workshops or handicraft experience shops
Hangzhou Living Handicrafts Museum
Cultural and creative product shops or handicraft shops
Themed museums or ICH exhibition halls
Other
*7. With whom have you talked or discussed ICH-related content during this visit? [Select all that apply] (Note: Listening to an explanation without a conversation does not count.)
No one
Companions or other visitors
Guides or staff
Shop assistants
Heritage bearers or craftspeople
Other
*8. How many times have you visited Qiaoxi Historic and Cultural District, including this visit? [Select one]
*9. About how long have you spent in Qiaoxi Historic and Cultural District on this visit? [Select one] (Count the time spent so far.)
*10. Who is accompanying you on this visit? [Select all that apply]
Visiting alone
Adult family members (excluding partner or spouse)
Family members under 18
Partner or spouse
Friends or classmates
Other members of a tour group
Other
*11. Before this visit, how familiar were you with the ICH content displayed or experienced in Qiaoxi? [Select one]
*12. How interested are you in intangible cultural heritage in general? [Select one]
*13. Which ICH-related content or activities have you encountered during this visit? [Select all that apply]
Viewing objects, works or tools
Reading explanatory information
Listening to explanations or audio guides
Watching live demonstrations by craftspeople
Taking part in handicraft making or hands-on classes
Watching related audiovisual or digital displays
Other
*14. Participation and Interaction. Please rate the extent to which you used each of the following ways of engaging with ICH-related content in Qiaoxi during this visit. 1 = Not at all; 2 = A little; 3 = Moderately; 4 = Quite a lot; 5 = A great deal.
Not at all
A great deal
Viewing display panels, information signs or interactive exhibits
1
2
3
4
5
Joining a guided explanation or group tour, or using an audio guide
1
2
3
4
5
Listening to or watching audio, video or similar displays
1
2
3
4
5
Talking or discussing with others in interactive spaces
1
2
3
4
5
Consulting guide materials, books or other written materials I brought with me
1
2
3
4
5
Seeking help from guides, staff or craftspeople
1
2
3
4
5
Trying out craft materials, interactive games or quiz installations
1
2
3
4
5
Using websites, mini-programs, QR codes or other online facilities provided on site
1
2
3
4
5
*15. ICH Information. Please rate how well each statement describes your actual experience of ICH-related displays, explanations or activities in Qiaoxi during this visit. 1 = Not at all; 2 = Not very well; 3 = Moderately well; 4 = Fairly well; 5 = Completely.
Not at all
Completely
The ICH-related content on site stimulated my curiosity.
1
2
3
4
5
I found out more or asked about ICH-related things I saw on site.
1
2
3
4
5
I explored and discovered ICH-related things I had not known about before.
1
2
3
4
5
I felt involved in what was happening around me.
1
2
3
4
5
*16. Knowledge. To what extent did you have the following experiences or feelings during this ICH visit or experience in Qiaoxi? 1 = Not at all; 2 = To a small extent; 3 = To a moderate extent; 4 = To a large extent; 5 = To a very large extent.
Not at all
To a very large extent
This ICH visit or experience in Qiaoxi gave me a sense of exploration.
1
2
3
4
5
I learned new things about ICH during this visit or experience.
1
2
3
4
5
I encountered new cultural content during this visit or experience.
1
2
3
4
5
*17. Meaning. To what extent did you have the following experiences or feelings during this ICH visit or experience in Qiaoxi? 1 = Not at all; 2 = To a small extent; 3 = To a moderate extent; 4 = To a large extent; 5 = To a very large extent.
Not at all
To a very large extent
This ICH visit or experience in Qiaoxi was meaningful to me.
1
2
3
4
5
This ICH visit or experience in Qiaoxi was important to me.
1
2
3
4
5
This ICH visit or experience in Qiaoxi helped me better understand the cultural meaning of ICH.
1
2
3
4
5
*18. Gender:
*19. Age:
*20. Highest level of education:
*21. Current usual place of residence:
*22. Are your studies or work related to culture, tourism, museums, design, art or handicrafts?
*23. In the past year, excluding this visit, about how often have you visited museums or historic districts, or taken part in ICH activities?
*24. G1. Which ICH-related content made the strongest impression on you during this visit? Please describe it. Where and how did you encounter it?
*25. G2. What did you know or think about this ICH-related content before encountering it? Where did that understanding mainly come from?
*26. G3. Did you talk or discuss this ICH-related content with anyone? If so, could you describe the conversation in detail? For example, what questions did you ask or views did you express? How did the other person respond? How did you respond in turn? Did you later come to see it differently? If you did not have a conversation, how did you mainly come to understand this content? Could you describe one specific instance?
*27. G4. Compared with when you first encountered it, how do you now understand the ICH you mentioned? Have your views changed? Please describe which explanation, display or conversation led to this change. If there was no obvious change, did this encounter confirm your previous understanding?
*28. G5. In your view, what does this ICH mean to the people who make, use or pass it on? Why do you understand it in this way?
*29. G6. During this visit, did you think of this ICH as being connected with a particular place, period of history or people’s lives? If so, what was the connection? What information brought it to mind—for example, a display, an explanation, a conversation, prior knowledge or something else?
*30. G7. Did these buildings or the district’s setting influence how you understood the ICH displayed here? If so, how exactly? If not, what did you mainly focus on?
*31. G8. During this visit, was there any ICH-related content that you found unclear, had questions about, or felt was inconsistent with your previous understanding? Please give an example. How did you assess or deal with it at the time? Did you seek other explanations? What questions remain unresolved for you?