What stage of study are you currently on?
Undergraduate
Postgraduate
Doctorate
What is your motivation for participating in the shopping festival?
I happened to need a product.
Promotional prices were lower than usual.
Promotional ads attracted me.
I hold online shopping habits.
I was influenced by surrounding classmates.
Shopping helps relieve emotions.
Online shopping is fashionable.
I have other reasons.
What kinds of items did you purchase on Double 11?
Clothing and bags
Cosmetics
Jewelry
Food
Electronic
Book
Others
Which payment method did you choose?
Alipay
Online Banking
Ant Credit Pay
Cash on delivery
Others
Do you agree that the Double 11 generates more purchase behavior?
Basically agree
Agree
Completely agree
Disagree
Completely disagree
