淘寶用戶經驗調查 Taobao marketing research

我們是來自逢甲大學的學生，這份問卷將用於在網路貿易與經營課堂來研究淘寶用戶的經驗報告，只需耽誤各位小哥哥、小姊姊3~5分鐘進行填寫～～！！謝謝儂！We're students from FengChia University, thanks for your assistance and report~

Q1:Gender

Male

Female

Q2:Country(國家）

选项1

Q3:How old are you？

18-19

20-21

22-25

26-35

Over 35(＞35岁)

Q4:Have you ever used Taobao？(你用过淘宝吗？)

Yes(用过)

No(没用过)

Maybe(或许用过)

I don't know.(我不知道)

Q5:How often do you use Taobao?(使用淘宝的频率)

○Everyday

Once a week

Once a month

Once a quarter(每三个月一次)

Once half a year

Once a year

Never

Q6:Can you always find what you want in Taobao？(你在淘宝上能找到你想要的吗？)

YES

Q7:What do you usually buy on Taobao？(你经常在淘宝上买什么？)

Food(吃的)

Shoes(鞋子)

Clothes(衣服)

Skin care products(护肤品)

Electrical equipment(电子产品)

Others(其他)

Q8:why you choose shopping online?(你选择网上购物的理由是?)

节省时间、节约费用

学校去市区购物不方便

寻找新奇商品

出于好奇

时尚、款式新颖

受身边朋友影响

可以货比三家，没有营业员施加的压力

Q9:8. Are you satisfied with the quality of the goods in Taobao？(你对淘宝买的商品的质量满意吗？)

Very satisfied(非常满意)

Satisfied(满意)

Dissatisfied(不满意)

Very dissatisfied(非常不满意)

Q10:How do you evaluate Taobao?(您怎么评价淘宝？)

Cheaper goods（便宜的商品）

Faster delivery (更快的物流)

Wide range of goods(种类繁多的产品)

Seasonable customer service(客服随时在线解答疑问)

Convenient shopping(方便的购物)

Fake goods(假货)

Poor after-sales service(不好的售后服务)

Shipping costs are too expensive for some areas (到某些地區運費貴）

Several goods cannot to transport e.g items with lithium (一些物品不能空运，例如锂电池类)

Other _________________

Q11:Will you give the product evaluation after you buy it？(在淘宝买东西后你会去评论吗？)

Yes(会)

No(不会)

I don't know(不知道)

Q12:Do you think the comments on Taobao are credible？

Yes(可信)

No(不可信)

Not sure(不确定)

Q13:Which online shopping platform do you prefer?(您更喜欢哪个网购平台？

Taobao(淘宝)

Jingdong(京东)

eBay

T-mall(天猫)

Amazon(亚马逊)

Q14:Overall, how satisfied are you with Alibabas subsidiary, Taobao?（总的来说，您对阿里巴巴旗下子公司淘宝满意程度）

Very satisfied

Satisfied

Neutral（中立）

Dissatisfied

Very dissatisfied

Q15:Do you recommend Taobao to your friends and reletives？(你会向朋友推荐淘宝吗？）

Yes(会)

No(不会)

Not sure(不确定)

淘寶用戶經驗調查 Taobao marketing research

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