Factors influencing consumer’s car purchasing decision for the domestic vehicles market in Zhejiang Province.影响国内汽车市场消费者购车决策的因素,浙江省
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Q1:Do you have the desire to purchase a car in the last 5 years?(您在5年内是否有购车的想法?)
Q2:Your gender? (您的性别?)
Q3:Your age?(您的年龄在以下哪个区间内?)
Q4:Would you choose a domestic brand, a joint venture brand or Import brand car?(您对汽车品牌性质的选择?)
Q5:What type of car do you want?(您希望拥有一辆什么类型的车)
Q6:What type of energy vehicle do you plan to buy?(您计划选择哪种能源车?)
Q7:What is your budget? (CNY)您的预算是多少?(人民币)
Q8:If you are willing to consider buying a domestic brand car how much attention you pay to the following factors when purchasing a domestic car?(如果您愿意考虑购买国产品牌汽车,您在购买国产汽车时对以下因素的关注程度如何?)A. Extremely important (A: 很在意)B. Important (B: 在意)C. Neither important nor unimportant (C:忽略)D. Unimportant (D: 不在意)E. Extremely unimportant (E:毫不在乎)(Explanation: Supportability factors are for the after-sales service of the car, such as: Repair/maintenance/emergency assistance and public charging devices for electric vehicles, etc.)(解释说明:支持性是指对于汽车的售后服务,如:维修/保养/紧急救援以及电动车的公共充电装置等。)
Q9:If a domestic brand car fulfils the above requirements, I will definitely buy it.如果国内品牌的汽车能满足上述要求,我一定会买。
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