2024年萍乡市Consumer Purchase Decision Process Survey

Q1:Which of the following factors influence your purchase decision the most?

Q2:What is your primary motivation for making a purchase?

Q3:How likely are you to remain loyal to a brand?

Q4:Which marketing strategy is most effective in influencing your purchase decision?

Q5:How important is social influence in your purchase decision?

Q6:Which factor is most likely to influence your purchase decision?

Q7:How often do you consider the brand when making a purchase?

Q8:Which marketing channel do you find most influential in your purchase decision?

Q9:How likely are you to try a new brand?

Q10:How important is brand reputation in your purchase decision?

Q11:Which of the following factors influence your purchase decision? (Select all that apply)

Q12:What are your primary motivations for making a purchase? (Select all that apply)

Q13:Which marketing strategies are effective in influencing your purchase decision? (Select all that apply)

Q14:Which factors are likely to influence your purchase decision? (Select all that apply)

Q15:Which marketing channels do you find influential in your purchase decision? (Select all that apply)