2022年鹤岗市Consumer Trust Survey

Q1:Do you trust recommendations from friends and family when making purchasing decisions?

Q2:Do you trust online reviews when considering a purchase?

Q3:Do you trust advertisements from brands when making purchasing decisions?

Q4:Do you trust recommendations from influencers or celebrities when considering a purchase?

Q5:Do you trust product descriptions provided by sellers when making purchasing decisions?

Q6:Do you trust customer testimonials when considering a purchase?

Q7:Do you trust expert opinions or reviews when making purchasing decisions?

Q8:Do you trust product ratings and scores when considering a purchase?

Q9:Do you trust recommendations from online algorithms when making purchasing decisions?

Q10:Do you trust recommendations from online communities or forums when considering a purchase?

Q11:Which factors influence your trust in a brand? (Select all that apply)

Q12:Which factors influence your purchase intention? (Select all that apply)

Q13:Which of the following would make you trust a brand less? (Select all that apply)

Q14:Which marketing tactics do you find most effective in building trust? (Select all that apply)

Q15:Which marketing tactics do you find most influential in your purchase decisions? (Select all that apply)