Questionnaire for Fuji Instax富士Instax 调查问卷
Dear sir/madam,We, students from Xi'an Jiaotong-Liverpool University, are undertaking a marketing research to survey the usage condition of products of Fuji Instax among university students. It will take no longer than 3 minutes of your time. Your response is of the utmost importance to us. Thank you for your cooperation!同学你好，我们是来自西交利物浦大学的学生，此问卷旨在调查富士Instax系列产品在大学生群体中的使用情况。我们将占用您不超过3分钟的时间来完成此问卷。您的回答对我们来说非常重要。谢谢您的合作！Brief introduction of Fuji Instax:富士Instax系列产品简介：Fuji Instax is a brand of instant cameras and films marketed by Fujifilm since the late 1990s. There are 2 formats of Instax films and cameras with 2 different image sizes : Wide Format & Mini Format.It contains a wide series of instant cameras.富士Instax是富士公司制造的一次成像相机（俗称：拍立得）与一次成像相纸的品牌。该品牌的一次成像相机与相纸可按照相纸尺寸被分为两类：宽幅版&迷你版目前已推出多款不同系列的一次成像相机。
Q1:Do you know this product?您知道这款产品么？
Yes 知道
No不知道
Q2:How did you know about Fuji Instax? 您是怎么知道富士Instax的？
Word-of-mouth/From others' recommendation 口碑，别人向我推荐过
From online sources 看到网上有关于它的信息
From advertisement 看到它的广告
I've seen a real one by myself 我自己见过实物
I've tried it before 我曾经使用过它
Product placement on TV or in movies. 电视或电影中的广告植入
Others. Please Specify 别的原因，请注明
Q3:How familiar are you with Fuji Instax?您对富士Instax有多熟知呢？
1-Not familiar at all. 1-一点也不熟悉5-Know it very well. 5- 非常了解
Q4:Have you used Fuji Instax before?您之前使用过富士Instax么？
Yes 使用过
No 从没有
Q5:By which channel have you used it？您是通过什么途径使用到富士Instax的呢？
I have one 我自己有一个
I tried others' before 我用过别人的
I paid for using it to take photos 我买过用它拍出的照片
Q6:How do you feel about it?您觉得富士Instax好用么？
1- Not satisfied at all. 1- 一点也不满意 5- Very satisfied. 5- 超级满意
Q7:Have you bought instant camera before?您之前购买过一次性成像相机（拍立得）么？
Yes 买过
No 没有
Q8:Which brand did you buy?您购买的是那个品牌的一次性成像相机？
Fuji 富士
Polaroid 宝丽来
others 其他品牌，请注明
Q9:Why did you choose to buy Fuji instax instead of other brands?您为什么选择购买富士Instax, 而非其他品牌的一次成像相机？
Because most people buy Fuji when choosing an instant camera. 因为大部分人在选择一次成像相机时会购买此品牌 。
Because I only know instant camera of this particular brand. 因为这是我唯一知道的一次成像相机的品牌。
Because others recommended this brand to me. 因为有人向我推荐这个品牌 。
Because I've used other products of this brand and trust it. 因为我是用过此品牌的其他产品，感到信任。
Because I felt Fuji Instax can satisfy what i want for instant camer for the information I gathered.因为就我搜集到的信息而言，我觉得富士Instax可以满足我对的一次成像相机的要求。
Others. Please specify. 别的原因，请注明。
Q10:Where did you buy it?您在哪里买的它？
Online 网上
Real Shop 实体店
A gift from someone 别人送的
Q11:Why did you choose to buy this brand?您为什么选择购买此品牌的一次成像相机？
Because most people buy Fuji when choosing an instant camera. 因为大部分人在选择一次成像相机时会购买此品牌 。
Because I only know instant camera of this particular brand. 因为这是我唯一知道的一次成像相机的品牌。
Because others recommended this brand to me. 因为有人向我推荐这个品牌 。
Because I've used other products of this brand and trust it. 因为我是用过此品牌的其他产品，感到信任。
Because I felt instant camera of this brand can satisfy what i want for instant camer for the information I gathered.因为就我搜集到的信息而言，我觉得此品牌的一次成像相机可以满足我对的一次成像相机的要求。
Others. Please specify. 别的原因，请注明。
Q12:Which aspects will be mainly considered by you when buying an instant camera? Please rank your choices.在购买一次性成像相机的时候，您主要会考虑哪些因素呢？请为以下选项排序。
Price of the camera 相机的价格
Price of the films 相纸的价格
Quality of the camera
Quality of the films
Functionality 功能性
Design 设计感
Portability 便携性
Brand Awareness 品牌知名度
Q13:Do you have any intention to buy a Fuji Instax? If you have already had one, suppose that you do not have it now.您想要购买一款富士Instax么？如果您已拥有一款，请假设您尚未拥有。
1 - Never considere 1- 从没想过5 - Definitely Yes 5- 非常想买
Q14:What suggestions do you have to improve Fuji Instax?对于改进富士Instax，您有什么建议？
选项1
Q15:Please choose your gender.请选择您的性别。
Male
Female
Q16:How much can you get each month? From family source and yourself.您一个月的能得到多少钱呢？家人给的和自己赚的都算入。
=/<1000
1001-2000
2001-3000
>3000
Q17:Do you like spending your money on entertainments such as taking photos?您喜欢把自己的钱花在像拍照这样的娱乐项目上么？
1-Definitely No 1-一点儿也不喜欢5-Defintely Yes 5-非常喜欢
