Dear participants,
I would grateful if you would like to take
time off participate in fill this questionnaire about why you like Starbucks
and what is your opinion about it. This research is just used for student
thesis, and your answers will not divulge to others.
Q4:What is your reasons to choose Starbucks? (Multiple choices)
Famous brand
Good taste of products
Confidence environment
The satisfied service
Just friend’s choice
Q5:How often do you go to coffee bar?
Never
Occasionally
Once a week
Once a month
Everyday
Q6:What you usually do in Starbucks? (Multiple choice)
Study or work
Chat with friends
Use free WIFI
Drink coffee or eat dessert
Enjoy my time
Business discussion activities
Other
Q7:If Starbucks launch new products; do you want to try it?
Yes, I will.
Need to consider
No, I would not.
Q8:Do you like the decorating style of Starbucks? (1=unsatisfied, 5=very satisfied)
选项1
Q9:Do your like the package of Starbucks coffee? (1=unlike, 5= very like)
选项1
Q10:What is your suggestions to Starbucks future develop in china?
选项1
