App Store Download Preference
Dear all, Im Kailin
Zhou, a master student at the University of Birmingham. I am conducting a
study as a part of my dissertation work. The questionnaire is going to
investigate the preference of iPhone users when downloading Apps. I
would really appreciate if you could assist me in my work by
participating in my study. It will take 5 minutes and will involve
answering a few questions. Your participation is voluntary and you may
withdraw from the study at any time and for any reason. The collected
data will be treated with full confidentiality and your anonymity is
protected. In fact, I will not ask any questions regarding your personal
information. I will inform you about the summary of the results, if you
are interested, after the research is conducted. I would be grateful if
you would select the "I agree" button to verify that I have read you
the mentioned subjects.
Q1:What is your gender?
Female
Male
Q2:What's your age?
16-25
26-35
36-45
46-55
55+
Q3:Where are you from?
USA
China
其他
Q4:Are/ Were you a iOS device user? (iPhone, iPad and iPod touch)
Yes
No
Q5:Do you have Apple ID?
Yes
No
Q6:I have Apple ID in.... The number of Apple ID I have in ....(countries)
0
1
2
3
4
5
More than 5
Q7:When do you know about Apple App store?
2007 - iPhone launch year
2008 - iPhone 3G launch year
2009 - iPhone 3GS launch year
2010 - iPhone 4 launch year
2011 - iPhone 4S launch year
2012 - iPhone 5 launch year
2013 - iPhone 5C/5S launch year
Q8:Do you use App store at the first use of iPhone, iPad or iPod touch?
Yes
No
Q9:How long does it take to actually use App store after you first use of iOS device?
Less than 4 weeks
1 month to 3 month
Within 1 year
2 to 3 years
Over 3 years
Other
Q10:Choose from following factors may affect you when you want to download an App
App Store rating
Other users reviews
Recommendations from friends or family
Price
The developers brand credibility
Ranking in App store
Randomly (I spend time looking through all of the applications available to discover them on my own)
Other
Q11:Where and when do you consult App store?
On the bed
On the move
On the toilet
When watching TV
Other
Q12:How often will you have a look of Top Charts in App Store?
Once a day
Several times a week
Once a week
Once a month
Once a season
Once a year
Never
Q13:Which App Categories Top Charts are you interested in?
Books
Business
Catalogs
Education
Entertainment
Finance
Food and Drink
Games
Health and Fitness
Kids
Lifestyles
Medical
Music
Navigation
News
Newsstand
Photo and Video
Productivity
Reference
Social Networking
Sports
Travel
Utilities
Weather
Q14:When you are looking at the top charts, you will go for....?
Paid Top Chart
Free Top Chart
Top Grossing Chart
Q15:Generally how much would you be ready to pay for a app?
Over $5
$0.99-$1.99
$1.99-$2.99
$2.99-$4.99
Less than $0.99
Q16:What's your attitude to security issue about different type of apps?
I think it is comparably safe. I can reject it access to my personal information.
I think it should be safe because I trust the iOS platform.
I didn't realise the security issue
I think it is insecure.
It may reveal my personal information.
Not applicable
Q17:App Store download preference
1 ( Definitely I do )
2
3
4
5 ( I never rate it )
Q18:Do you know app-ranking manipulation?
Yes
No
Q19:Do you still trust the Top chart? and you are willing to download top chart app to try?
Yes
No
