Questionnaire about Zhongshan's Wine Market

Hello! We are conducting a research about wine market in Zhongshan, which aims to learn about information of Zhongshan's wine customers. Hope you can spend few minutes answering our questionnaire.Thank you!

Q1:Section1:

Q2:1.Yourgender

Male

Female

Q3:2. Your age

< 18

18~30

31~45

46~60

> 60

Q4:3. YourOccupation:

选项1

Q5:4. Yourmonthlyincome

< 1500 Yuan

1500 ~3000 Yuan

3000 ~ 5000 Yuan

5000 ~ 8000 Yuan

8000 ~ 12000 Yuan

> 12000 Yuan

Q6:5.Youreducation

Primary or Secondary education

High school degree

College degree

Postgraduate degree

Up than postgraduate degree

Q7:Section2:

Q8:1.Howoftendoyoudrinkwine?

More than tenth a month

Fifth to tenth a month

Less than fifth a month

Never

Q9:2.Whatkindofdrinkdoyouthinkthewinebelongsto?

Healthy Drink

Leisurely drink

luxury

Ordinary drink

Other

Q10:3.Whatkindofoccasiondoyouusuallydrinkthewine?

Dating

Party

Entertainment

Business negotiation

Other

Q11:4. What kind of characters do you think related to the wine

Noble

Romantic

Relaxing

Fancy

Others

Q12:5.Wheredoyouusuallybuythewine?

Wine exclusive shop

Shopping mall

Bar

Online shopping

Restaurant

Other

Q13:6. Whichorigincountriesofwinedoyoupreferto?(Pleaseranktheanswerwithyourpreference)

French

South Africa

Italy

Chile

China

Other

Q14:7.Whatfactorsimpactwhenyouchoicethewine? (Pleaseranktheanswerwithyourpreference)

Price

Brand

Taste

Origin

Year

Other

Q15:8.Whatkindofapproachesdoyouusuallygettheinformationofwine?

By friends

Newspaper, Magazine

TV advertising

Online advertising

Social Platform

Other

Q16:9.Whatisyourmainpurposeofbuyingwine?

Health

Taste good

Social status

Business banquets

Gifts

Other

Q17:10. Whatfactordoyouthinkinfluenceyoumosttorememberthebrandofwine?

Taste

Packing

Advertising

Sale promotion

Other

Q18:11. Whatkindofwineyouprefertomost?

Sweet-White Wine

Sweet-Red Wine

Dry Red Wine

Dry White Wine

Other

Q19:1.Whatlevelofthepriceofthewinedoyoupreferto?

Less than 50 Yuan

50 ~100 Yuan

100 ~ 300 Yuan

300~500 Yuan

500~1000 Yuan

More than 1000 Yuan

Questionnaire about Zhongshan's Wine Market

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