Survey on digital magazines

This survey is to research people's experience in reading digital magazines.

Q1:Did you subscribe to more than one digital magazines in the past 3 months?

Yes
No
Not sure

Q2:Did you read them digitally?

Yes
No
Sometimes yes, sometimes no
Not sure

Q3:In the past 3 months, on which device do you most frequently read electronic magazines?

Computer or laptop
iPad or other tablet
Phone

Q4:Think back over the past 3 months, in what circumstance do you read your digital magazines? Check all that apply.

In a school class
When driving a car
When taking a public transportation
While waiting
Others, please specify

Q5:In the past 3 months, how much time do you spend on reading digital magazines on average per week?

Less than 1 hour per week
1 - 5 hours per week
ver 5 hours per week

Q6:How frequently do you read digital magazines on average per week?

Less than once per week
1 - 5 times per week
over 5 times per week

Q7:During the past 12 months, how much have you spent on digital magazine subscriptions?

Less than $1.00
$1.00-$9.99
$10.00-$49.99
Over $50.00

Q8:Which category of digital magazine are you subscribing? Check all that apply.

Animals
Art & Design & Photography
Auto & Cycles
Business & Finance
Celebrity gossip
Fashion & Style
History
Music
News and Current Events
Sports
Literary
Others, Please specify

Q9:In the list below, which is the most motivating way of encouraging you to subscribe an electronic magazine ? Please rank.

Recommendations from a friend
Need for information for myself personally
Interesting contents
It is written by a famous columnist
Good overall commentary
Other, please specify

Q10:Please select from the list below the overall approach to reading digital magazines that is most similar to your approach.

Skim the title and dive in the one interests me
Pick the articles randomly
Read orderly, skip the one not interesting
Not sure

Q11:If you find some articles are interesting, would you like to read the related articles?

Great, I would like to
No, not at all
Sometimes yes, sometimes no
Not sure

Q12:If you find a digital magazine pretty good, how likely are you to recommend it to others?

Please select

Q13:Would you like to check the digital magazine which is highly recommended by a famous columnist?

Yes
No
Sometimes yes, sometimes no
Not sure

Q14:Would you like to know what digital magazines your friends are reading ?

Yes
No
Sometimes yes, sometimes no
Not sure

Q15:Is there some digital magazine you do not want others to know that you are subscribing to

Yes
No
Prefer not to say

Q16:Do you have feedbacks on the digital magazine you subscribe to as a whole?

Yes
No

Q17:Did you send your feedbacks to the people working for that magazine?

Yes
No
Sometimes yes, sometimes no
Not sure

Q18:Think back over the past 12 months, what has made you to stop subscribing to a digital magazine mostly? Check all that apply.

Annoying advertising
I was not interested in those contents
The fee for that magazine was too much
Negative overall commentary
My friends gave the magazine some negative feedbacks
Others, please specify
Nothing has stopped my subscription

Q19:Would you like to check the advertising interests you when you are reading an electronic magazine?

Yes
No
Sometimes yes, sometimes no
Not sure
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Survey on digital magazines
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