The attitude towards pay-television and television program - 问卷调查调研模板

The attitude towards pay-television and television program

This survey ispart of our course of study. It aims to find the attitude about pay-televisionand find different audience’s preference about television programs. Questionnairesare anonymous and confidential. They will only be used for the purpose of thissurvey.

Q1:Gender

Male

Female

Q2:Age group

Under20

20-35

36-50

50+

Q3:Education background

Primary school

Middle school

University

Higher degree

Q4:Whatyour occupation is about?

Student

Education

Finance

Service

Science

Liberal professions

Other

Q5:What kind ofequipment do you use to watch TV program?(Please tick one or more options)

iPad

Phone

Television

Computer

Q6:Howoften do you watch TV program?

Everyday

Twice a week

Once a week

Twice a month

Other

Q7:Didyou change your taste of TV programs with the age?

Yes

Q8:Whydo you watch TV program?(Please tick one or more options)

Entertainment

Education

Gather Information

Keep pace with thetime

Other

Q9:Pay television refer to subscription-based television services. If you want to watch somelegal TV programs. You have to pay for them.

Q10:Areyou willing to pay for the pay-televisionprograms?

Yes

Q11:Why?

选项1

Q12:Whatkind of pay-television programs would you like to pay for?(Please tick one or more options)

Documentary

Drama

Show

Sport

Moive

Other

Q13:How much money areyou willing to pay for pay-television programs in three months？

$0-30

$31-60

$61-90

$90+

Q14:Whatdo you think about the purpose of pay-television?(Please tick one or more options)

Make money

Protectcopyright

Improve the qualityof television program

Marketcompetition

Other