The Interactive Effect of Travel Companion Type and Tourism Activity Type on Travel Intention through Tourist–Destination Identification Study
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The Interactive Effect of Travel Companion Type and Tourism Activity Type on Travel Intention through Tourist–Destination Identification Study
Please imagine that you and one of your family members/friends (please write his/her name below) are planning to go on a trip during your upcoming vacation. Although you have not yet decided on the destination, you visit a nearby travel agency to seek recommendations. The travel consultant recommends a tourism package to [Destination Name]. The package includes round-trip transportation, hotel accommodation, and two tourism activities.
Q1:Please write the name of your travel companion (family member/friend)
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Q2:In real life, such a travel situation could happen. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q3:I had no difficulty imagining myself in this situation. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q4:I am concerned about choosing the tourism package. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q5:Choosing the tourism package is important to me. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q6:I am worried about selecting the right tourism package. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q7:I identify strongly with this destination. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q8:I feel a sense of belonging to this destination. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q9:This destination reflects who I am. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q10:I feel personally connected to this destination. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q11:When someone praises this destination, it feels like a personal compliment to me. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q12:I feel emotionally attached to this destination. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q13:I intend to visit this destination. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q14:I would consider purchasing this tourism package. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q15:I am willing to choose this destination for my next trip. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q16:I would recommend this destination to others. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q17:I would encourage my family or friends to visit this destination. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q18:Please fill in the travel companion type in the scenario
Family
Friend
Q19:Please indicate the tourism activity type presented in the scenario. 1 = Completely Relaxing Activities | 7 = Completely Challenging Activities
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Q20:The travel companion positively influenced my travel experience. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q21:The tourism activities matched my expectations. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q22:I would enjoy the overall travel experience. (1 = Strongly Disagree, 7 = Strongly Agree)
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Q23:What is your gender?
Female
Male
Other
Q24:What is your age in years?
18 to 25
26 to 35
36 to 45
Older than 45
Q25:Please indicate your educational background.
Less Than High School
High School/Technical School Degree
Undergraduate/Associate Degree
Postgraduate Degree
Q26:How often do you travel for leisure each year?
Once
Two to three times
Four to five times
More than five times
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