H Mens Jackets – Consumer Research Questionnair

Q1:How much would you normally be willing to spend on an everyday jacket?

Q2:What colour would you prefer for an everyday jacket?

Q3:What type of jacket would you be most interested in purchasing for Autumn/Winter 2027?

Q4:Which factor is most important when purchasing a jacket?

Q5:Where do you usually purchase jackets?

Q6:Have you purchased a mens jacket from H before?

Q7:Have you purchased clothing from H before?

Q8:How often do you purchase jackets or outerwear?

Q9:What is your age group?

Q10:Are you aged 18 or over and willing to participate in this anonymous survey?

Q11:Which jacket feature would be most valuable to you?

Q12:How important is sustainability when purchasing a jacket?

Q13:Would you consider paying more for a jacket with verified sustainable materials or improved durability?

Q14:How would you prefer to hear about a new H jacket collection?